12/11/12

Vintage Wheels #16: Invasion of the 70s Motor Homes (Part 2)



It's been a couple years since part one; so, here's the link.  Perhaps nothing is more intrinsically "seventies" than those wonderful Winnebagos; so, I think it's high time we revisit this topic.  What could be better than a 1970s motor home decked out in avocado and canyon gold finery. These vehicles were all the things people love or hate about the tastes and pallet of the seventies tied up into one neat package on wheels.

I've taken pictures from gobs of brochures and posted them for your viewing pleasure. Enjoy.




This is from the cover a 1971 Winnebago Chieftain brochure.  If you like the clothes she's wearing, you're going to like the upholstery.  I'm not so sure this appropriate attire for taking a hollowed out log onto the Everglades.... but then, she's pretty well camouflaged.


What's funny is that this picture is on the very next page of the brochure.  The cover tries to be cool and sexy, and then quickly shifts to grandparents having trouble reading the small print on a bottle.


1971 Winnebago Indian.  The neon avocado and canyon gold cannabis infused upholstery would seem questionable to our 2012 eyes; yet, I find myself hypnotized by its potency.


Wait. What's this?  This is from a 1972 Winnebago Brave brochure.  What's this have to do with RVs you ask? This is the seventies.  Don't ask questions, just enjoy.


To say wood paneling was "in" during the seventies would be putting it mildly.  If the Sistine Chapel would've been built in the seventies, you can bet it would've been paneled.


1972 Winnebago Chieftain brochure. No idea what's going on here.  Best just move along.


Remember: Harvest Gold is the color, Acapulco Gold is the drug. Don't get them confused.



Wait a tick.  What's this got to do with the 1972 Winnebago Indian? Oh, that's right - this is the seventies.  Don't ask questions.  Just relax and enjoy.


I thought this was cool: The 1972 Winnebago Indian brochure allows us to peer into their pantry.   Looks like there's the kids' staple of the seventies: Franken-Berry, and Cheerios is giving away Bop'N Boot foam Balls.


"Stay still, dear.  Let me tell you the story about the key party where I met your daddy.  There was a seance, we dropped acid and summoned a real live she-demon. I think someone died....... Anyway, when you're older all these drugs will be illegal and free love will be condemned.   Now go play with your Barbies.  Off you go!"


She broke her leg, and now everyone's out having fun on the slopes without her. Yet she's grinning from ear to ear. What's in that drink?

This and the next one are from the 1973 Winnebago Chieftain brochure.

1973 Winnebago Indian


1973 Minnie-Winnie brochure


Those are some damn amazing rocks they've found.  I hope they realize that if they're from a national park, dad's about to spend the night in jail.  And blondie needs to scoot over; dad's hanging on to his seat by half an ass cheek.


Are they parked in the Serengeti? This group of upper-middle class Caucasians may have a bit of trouble at the Kenyan border.

Stay tuned for Part III - I promise I won't make you wait another two years.

21 comments:

  1. The gal in the cast is smiling because she's in the warm Winnebago, and they're all out in the cold. There's always one like that, I know because I married one.

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    1. I think she is learning the fine art of mixing pain killers and alcohol.

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    2. For a fraction of second, I thought, "She's talking on a cell phone." Silly me.

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    3. For a fraction of second, I thought, "She's talking on a cell phone." Silly me.

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  2. Man I love those interiors. I want to redecorate our house as early '70s Winnebago. And I want my girlfriend to wear that little jumper that the girl getting her hair brushed is wearing, but probably in a larger size. Or not.

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  3. Ah, the Winnebago! My family was part of a camping club, "the Winnie Wanderers," in the 70s, from 1970-1975 or so. Great memories of going to cool parks and camping centers...

    The interior colors! The (unseen here) fold-out sleeping bunk over the driver's station! The eternal plastic "new car smell!" And, yes, I'll be darned if that ain't MY Winnie cabinet, packed with sickeningly sweet cereals, from that same period!

    My Dad would tool down the highway at top speeds, my Mom beside him! Where was I? In a safe seat-belted bucket seat nearby? Nope! Roaming free and untethered in the actual home interior portion of the camper!

    Ah, the 70s...

    Al Bigley

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  4. Absolutely everything has changed in 40 years ... except the food packaging. All the labels, boxes and trademarks are identical now.

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    1. Actually, not really. Most cereal characters have been given modern, 3D looks, rather than the classic 2D cartoon style that looked much better. And many of them even get trendy makeovers now and then to follow factory-driven styles, like backward ball caps and stupid Bieber hair.

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    2. Yeah, and now they all have that wild-eyed sugar-fueled deranged look. I mean, way back when, Cap'n Crunch was a mellow dude. Look at him now...

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    3. I swear, not ten minutes ago I noticed with disdain that Fred and Barney have been been re-"designed" in schlocky-looking 3D for Fruity Pebbles.

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  5. I can't get over how much brown there is in EVERYTHING! This really was the browning of America....

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  6. Go Notre DameDecember 11, 2012

    That last family is enjoying the tour through Lion Country Safari, near West Palm Beach, Florida. You're welcome.

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  7. Ever since I was a kid it was dream of mine to vacation in a Winnebago - alas, it never came true.

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  8. Aha... The 70s. 1973 Columbus Day weekend, dad borrowed a pal's Winnebago (model?). We went to peep the leaves in Vermont. Imagine, if you will, 5 kids ranging from 2 weeks old to 13 ( me) with dad and mom. Weekend from holy hell. Plus I got my period. Double holy hell. And oh yes did I already mention the two week old baby who woke us up all the time? Triple holy hell. I vaguely remember at one point we hit a turn in just the right way so tat all the contents of the cabinets went flying. Quadruple holy hell.

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  9. Aha... The 70s. 1973 Columbus Day weekend, dad borrowed a pal's Winnebago (model?). We went to peep the leaves in Vermont. Imagine, if you will, 5 kids ranging from 2 weeks old to 13 ( me) with dad and mom. Weekend from holy hell. Plus I got my period. Double holy hell. And oh yes did I already mention the two week old baby who woke us up all the time? Triple holy hell. I vaguely remember at one point we hit a turn in just the right way so tat all the contents of the cabinets went flying. Quadruple holy hell.

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  10. For a great RV movie, check out "Race with the Devil" from 1975, featuring Peter Fonda and Warren Oates in their new RV - versus Satan Worshippers(!) ... For The Win!!!

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    1. Love that film. Has perhaps the greatest car chase (i.e. RV chase) in cinematic history. With Hotlips Houlihan!

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    2. For accuracy's sake, that RV in the movie was from Vogue...it got a lot of promo play in the 1970's, including a supporting role in a short-lived TV show, THREE FOR THE ROAD. Alex Rocco played a photojournalist who traveled the country in one with his two sons (Vincent Van Patten and Leif Garrett--oh, and Mom was dead).

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  11. ... these posts are a benchmark in history and culture. I can see them starting a cult- even a religion!

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  12. Winnebago warrior -true yankee pioneer!

    Winnebago warrior by the Dead Kennedys
    http://www.youtube.com/watch?v=0blJ4y8z4-c

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  13. aaah, this post brought back some memories, not the motor home part, the interiors of those things remind me of when I was young and all the 70's decor I had in my house that I grew up in. high pile shag and brickwork in the basement and in my bedroom, rust colored carpet in the sunken living room, rust brown couches, dark brown wood paneling all over the place and the piece de resistance the matching avocado green stove, fridge and dishwasher in the kitchen with the lime green linoleum on the floor with black painted wood beam accent on the walls and sealing. I still have my parents old 1976 RCA colortrac console television that I plan on turning into a fish tank one of these days. the thing lasted into the 2000's before it started going out. I guess you could say I have a love affair with things from the 70's and someday I will turn my house into an ode to the greatest decade I have ever known in bold design and color.

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